MEXC Reimagines Crypto Experience at TOKEN2049 Singapore with Zero-Fee Mission and Ecosystem Vision
Victoria, Seychelles, October 6, 2025 – MEXC, a leading global cryptocurrency exchange, highlighted its ecosystem vision with an additional investment in Ethena, while making a splash at TOKEN2049 with the event’s first-ever indoor zipline and a creative 0% fee tunnel.
MEXC Ventures, the investment arm of MEXC Group, announced
an additional $30 million investment in ENA, the governance token of Ethena,
during TOKEN2049 Singapore. This brings its total commitment to $66 million —
comprising a prior $16 million strategic investment and $20 million in USDe
purchases.
Investment with Ecosystem
Vision
The disclosure came as part of two panel
discussions where Chief Strategy Officer Cecilia Hsueh outlined how exchanges
are repositioning from pure trading venues into infrastructure providers that
combine capital, liquidity, and user access for early-stage projects.
Speaking on the "From Seed to
Scale" panel alongside Dragonfly's Managing Partner, Haseeb Qureshi and
Story Protocol's CEO, SY Lee, Cecilia highlighted MEXC’s support for high-potential
projects like Story and Ethena, emphasizing how exchanges can accelerate
project adoption beyond traditional venture backing.
"With the support of our campaigns with Ethena and
Story, we witnessed remarkable growth in both projects. MEXC became the
second-largest holder of USDe TVL among centralized exchanges, and our
dedicated campaign with Story (IP) generated a total trading volume of 1.59
billion USDT," Cecilia said.
"Capital alone doesn't create ecosystems. Projects need immediate market
access, liquidity depth, and user distribution. Exchanges are uniquely
positioned to provide all three. "
The approach reflects a broader shift in how
crypto infrastructure companies are structuring investments, moving away from
passive stakes toward active ecosystem integration.
Sharing Insights,
Showcasing Innovation
During a second panel titled "From
Exchanges to Ecosystems: Building the Next Crypto Super Apps," Cecilia
joined executives from BingX, and C Squared Ventures
The discussion focused on how exchanges like
MEXC can serve as both distribution channels and foundational layers for super
apps — extending beyond trading to DeFi infrastructure, payment rails, and Web3
applications, and effectively evolving
into multi-platform ecosystems rather than single-function trading venues.
As a Platinum Sponsor, MEXC showcased
a flagship booth experience built around the theme of “Zero Fee, Exploration,
and Security.” The booth featured TOKEN2049’s first-ever indoor zipline and an
immersive 0% fee tunnel — dynamic activations that embody MEXC’s commitment to
removing barriers in traditional finance, enhancing security, and making crypto
trading more seamless and accessible for users worldwide.
For the event highlights, please visit MEXC TOKEN2049 reel.
Founded in 2018, MEXC is committed to being "Your Easiest Way
to Crypto." Serving over 40 million users across 170+ countries and
regions, MEXC is known for its broad selection of trending tokens, everyday
airdrop opportunities, and low trading fees. Our user-friendly platform is
designed to support both new traders and experienced investors, offering secure
and efficient access to digital assets. MEXC prioritizes simplicity and
innovation, making crypto trading more accessible and rewarding.
MEXC Official Website
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For media inquiries, please contact the MEXC
PR Team: media@mexc.com
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