Healthy Planet for Everyone
Manila, March 25, 2025 - FunStep, a Philippine health technology company, announced today that it has signed a memorandum of understanding (MOU) with the Department of Health, Philippines. The two parties will work together to promote a healthy lifestyle for all and advocate low-carbon environmental protection actions. This cooperation marks the first mobile application in the Philippines with the "step economy" as its core to be recognized by the government. In the future, it will empower public health through technology and help the country achieve sustainable development goals.
Government endorsement,
technology helps promote health for all
According to the memorandum of
cooperation, FunStep will carry out in-depth cooperation with the Philippine
Department of Health in the following areas:
1. Data sharing and analysis:
FunStep's anonymous step data will assist the government in monitoring national
sports trends and optimizing public health policies;
2. Healthy initiative promotion:
The two parties jointly launched national activities such as the "Daily
10,000 Steps Challenge" to encourage people to improve their physical
fitness and prevent chronic diseases through walking;
3. Environmental protection
linkage plan: The "low-carbon steps" accumulated by users can be
exchanged for tree planting quotas or donations to environmental protection
projects, realizing the dual value of health and ecology.
Dr. Maria Reyes, Undersecretary
of the Philippine Department of Health, said at the signing ceremony:
"FunStep's innovative model perfectly fits the national health strategy.
It not only lowers the threshold for the public to participate in sports, but
also transforms personal behavior into social benefits. It is a model of
public-private sector collaboration."
FunStep: Make every step count
FunStep is a health app with the
core function of "walking to make money". Users' daily walking data
can be converted into "gold coins" or cash rewards in real time, and
the value can be redeemed in the following ways:
- Direct withdrawal: After
reaching a certain step threshold, users can withdraw cash through e-wallets;
- Exchange for goods: Gold coins
can be exchanged for healthy food, sports equipment and partner brand coupons
in the App store;
- Charity donation: Users can
choose to convert their steps into support for environmental protection
organizations or community medical projects.
Since its launch, FunStep has
attracted more than 500,000 Filipino users, with a cumulative recorded step
count of more than 20 billion steps, equivalent to reducing carbon emissions by
about 1,500 tons. Its unique incentive mechanism is especially popular among
young people and office workers, and its user activity is 40% higher than
similar apps.
About FunStep
FunStep was founded by a local
team in the Philippines. With the mission of "Move for Good", it is
committed to solving social problems through gamification design. The company
has received multiple rounds of international impact investment and was named
"the most socially valuable startup in 2024" by Asia Technology
Weekly. Founder and CEO Juan Dela Cruz said: "Cooperation with the
government will accelerate our coverage of more communities, especially in
rural areas. In the future, we plan to connect to the public transportation
points system to make walking the first choice for low-carbon living for
Filipinos."
Looking to the future
The signing of this memorandum
of cooperation is an important step for FunStep to expand public application
scenarios. The company revealed that it will launch a "corporate health
plan" in 2025, allowing employers to customize step benefits for employees
and further open up the business closed loop of health management.
Download link and contact
information
App download: [Search “FunStep”
on Google Play and App Store]
Official website: [www.funstep2earn.com]
Media inquiries:
media@funstep.com
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Let every step lead to a
healthier Philippines!
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