Kantar Group - Insight into the world, leading the future
Kantar Group is an international market research company headquartered in London, UK, founded in 1992. Over the years, the company has become a pioneer in the market research industry with its continuous innovative ideas and technology development. Through a series of mergers and acquisitions, Kantar has rapidly expanded globally. Since July 2019, Kantar's majority stake has been held by Bain Capital Private Equity. Currently, Kantar has offices in 90 markets around the world, including the UK, Ireland, North America, India, Spain, France, Italy, China and Brazil. Kantar is the world's leading market research data provider, with more than 2 billion data points and 100 million sample library members. In April 2019, Kantar unified all its traditional brands such as Kantar TNS, Kantar Millward Brown, Kantar Media and Kantar Worldpanel. In the tide of globalization, Kantar Group is not only a leader in market research, but also a practitioner...
